Topic: Attracting your ideal client

Bio: Teaira Tenison, known as TeeTheBrand in business, is an innovative lash artist and marketing strategist with 3 years of experience in helping lashpreneurs grow their businesses. As the founder of Powerhouse Lashes, Tee has successfully guided numerous lash artists in developing effective marketing strategies and identifying their target audiences.

Since losing her job as a Social Worker in 2020 and becoming a lash artist, Tee has learned through failing forward how to grow a solid clientele base by using what she calls the basics of marketing and branding. Tee has been featured on Podcast Interviews such as The Lash Life and Lash Boss Radio, and launch her speaking career at Elite Lash Convention, the International Lash Expo (ILE), and The Lash Conference (Lash Con).

At Powerhouse Lashes, Tee specializes in creating personalized marketing plans that drive engagement, build brand loyalty, and increase revenue for lash artists. She is passionate about empowering beauty professionals to leverage their unique strengths and connect with their ideal clients.

In addition to consulting, Tee hosts workshops and webinars, providing ongoing marketing education and support to the lash community. She is dedicated to helping lash artists thrive in a competitive market by sharing expert advice on branding, social media, and customer relationship management. Tee is also a YouTuber, host of the Powerhouse Lash Podcast, the Official Brand Ambassador for The Lash Supply.com.

When not working, Tee enjoys quality time with her husband, family, and friends. She is a proud member of Alpha Kappa Alpha Sorority, Inc. and a native from Dallas, Tx.